19 July 2015

Catalyst Autumn/Winter Preview Event | Lifestyle

A very picture heavy post but I just wanted to share with you my first PR event experience. I was invited to attend Catalyst PR Autumn/Winter preview event, showcasing some of the amazing brands they work with. I was thrilled to be invited, the girls I speak with are just wonderful anyway but I was even more excited because I've never been to an event before. It's crazy to think that people actually give a damn about my tiny little blog and actually want to work with me.

The event was held at the Orangery & Courtyard No 11 Cavendish Square which is really close to Oxford Circus so the location was perfect for me. I made sure I booked the day off work so I could enjoy my time at the event without worrying that I have to leave to get back to the office. The event was set up perfectly, each brand had their own table and representative there to tell you about the various products they have. I was greeted with the warmest of welcomes by the Catalyst PR team, it was lovely to actually put some faces to names. The first brand I was introduced to was Sexy Hair, one of the things I really loved about this event was the variety of brands. I've never heard of Sexy Hair but the lady who I was speaking gave me so much information about them, where they originate from and the sexy hair product ranges they have. 

I found it so amazing to hear about all the different brands talk about their products with such passion, it excites you and makes you want to not only try them out but to write about them as well. I love it when people are passionate about their job, it draws you in. They also had Micro Cell, Nanokeratin, Dr Paw Paw and Australian Bodycare who I have all worked with before, so for me it was really great to hear about the other products they have. The really cool thing is one person asked what blog I write for, when I said they actually knew of it because they have read my review on their product before. That's amazing! 

I really loved how casual and laid back the event was, it was nice to just chat with the brands and the wonderful PR girls, I wandered around at my own leisure going from brand to brand. I came home with so many goodies too, I will follow up with another blog post just to show you. Meeting these brands and seeing these products has given me so many ideas for blog posts and can't wait to try them all out. 

I loved this event and cannot thank Catalyst enough for the invitation.  

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